Aveeno Baby
In partnership with OneVue, Aveeno Baby launched a campaign to drive awareness for their Healthy Start and Daily Care products with a targeted digital campaign on clinics screens across Alberta, Ontario, Quebec, and British Columbia.
The creative spotlighted the clinically proven soothing power of oat for baby’s sensitive skin— recommended by pediatricians. By placing the message directly within healthcare environments, Aveeno Baby connected with its audience at pivotal moments in their parenthood and healthcare journey. This strategic placement reinforced brand credibility and emphasized Aveeno Baby’s commitment to providing expert-backed care when it matters most.